Our Role
Working in close collaboration with ResQ, our role in this project began small by prototyping and testing a PCB that had been designed by freelancers but the collaboration quickly grew from there to include all phases of product development from concept design through to manufacturing and marketing.
Concept Development
Many concept designs were developed in the early stages, exploring various shapes, materials, colors and textures to achieve a premium jewelry aesthetic while being compatible with the electronics that needed to fit inside.
Metal Signifies Quality
To differentiate from competitors manufacturing products from cheap materials, all ResQ jewelry was designed from metal, with premium coatings for a luxury feel.
Manufacturing and Packaging
Beyond just the design and engineering of the products, we also supported ResQ with manufacturing and packaging design to delight customers with an enjoyable unboxing experience.
Product Marketing
Lastly, we were able to introduce ResQ to one of our trusted marketing partners to support pre-launch branding and product marketing.